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Author:
Phillip E. Pfeifer
[
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]
Page 1 of 1
Title
Authors/Editors
Publisher
Type
Copies
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (2nd Edition)
Edition
:
2
Year
:
2010
ISBN
:
0137058292
ISBN 13
:
9780137058297
Paul W. Farris
Neil T. Bendle
Phillip E. Pfeifer
David J. Reibstein
Pearson FT Press
Books
1
